The Jura valleys of Switzerland are known as “Watch-Valley”. This setting where time seems to have stood still is the production epicentre of the most elegant and famous watches in the world. 200 square kilometres accommodates those who excel in the art of watch making and where, from a young age, the secrets of time mechanics are taught. It’s the homeland of designers, developers and geniuses of time measurement. Their watches are technological miracles and works of art. They are also prestigious objects and symbols of power.
